A global online streaming platform, Spotify, has said Davido’s song is most streamed in the United Kingdom, Canada, France and Nigeria.
The platform West Africa Artiste and Label Partnerships Manager, Victor Okpala, on Tuesday in a statement, said Davido’s song featured on over 10 million user-generated playlists on Spotify.
He said, “Davido’s fans’ appeal is hardly in doubt as the Afrobeat star makes music that captures elusive, exhilarating energy and followers across the world have connected since his earliest releases.
Spotify data shows that Davido is one of the afrobeats’ biggest exports.
“While undoubtedly adored at home, the US is the single largest market for Omo Baba Olowo’s (OBO) song, with the vast majority of his plays coming from outside Africa.
“The UK, Nigeria, Canada and France round out the top four countries where his song is streamed. We are honoured to share his art and ethos with his dedicated followers in Nigeria and around the world.”
Speaking further, Okpala stated that Spotify also promoted Davido’s “Timeless” album on a billboard in New York’s Times Square, announcing the album to international audiences in one of the world’s most iconic public spaces.
